Baby Sleeping Bag Market Projected Value at USD 519.33 Million By 2032

The global Baby Sleeping Bag market size is expected to reach USD 519.33 million by 2032, according to a new study by Polaris Market Research. The report “Baby Sleeping Bag Market Share, Size, Trends, Industry Analysis Report, By Type (Cotton and Flannel, Polyester, and Others); By Age Group; By Thermal Insulance; By Sales Channel; By Region; Segment Forecast, 2023- 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

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The market demand for infant sleeping bags is rising due to the increased danger of SIDs (Sudden Infant Death Syndrome), commonly known as “cot death,” globally. As per the CDC, In the United States, there are roughly 3,400 sudden unexpected infant deaths (SUID) per year. There is no immediately apparent cause for these newborn deaths, which affect infants younger than a year old. There were approximately 1,389 SIDS-related deaths in 2020, 1,062 deaths from undetermined causes, and around 905 deaths from accidental bed-related suffocation and strangulation. Baby sleeping bags protect infants from being tangled in the mattress or overheating due to their blankets or bedding.

One of the main drivers of infant sleeping bag demand is consumers’ shift towards healthier lifestyles. The adoption of Western lifestyles and rising birth rates have mostly driven the market for baby sleeping bags. Parents nowadays are more concerned than ever with the comfort and well-being of their children, which has prompted them to choose baby sleeping bags and other products that promote sound sleep.

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Additionally, governmental agencies are releasing policies and regulations for safe sleep for infants. This regulation for rest also boosts the demand for baby sleeping bags. In June 2022, In its first update to safe newborn sleep recommendations, the American Academy of Paediatrics emphasized the necessity for infants to sleep on the flat back, non-inclined surfaces without soft bedding and went into detail on the dangers of bed-sharing under various circumstances. The policy statement encourages tummy time and the consumption of human milk. It also answers inquiries concerning widely used technologies like home cardio-respiratory monitors, which are not advised for use in the fight against sudden infant death syndrome. Therefore, the support from the government policies for safe sleep is the major factor boosting the market growth over the forecast period.

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Baby Sleeping Bag Market Report Highlights

  • Natural fabrics such as the cotton segment is anticipated to grow at a significant CAGR over the forecast period. Compared to synthetic fabrics, natural fibers are far more breathable and allow for better temperature regulation.
  • 0.5 TOG segment accounted for largest revenue share. The lightweight 0.5 tog sleep sacks are the ideal option for a kid’s bedtime outfit because they work well in rooms that range in temperature from 18 to 27 degrees.
  • Asia-Pacific is expected to grow at a significant CAGR over the projected period on account of the rapid expansion of the number of newborns
  • The global players include Aden & Anais, Baby Deedee, Baby Einstein, Babydan, BabyBjorn, HALO Invovations, Kyte Baby, Superlove Merino,

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Key Features and Drivers:

Safety and Comfort:
Baby sleeping bags prioritize safety by eliminating the risks associated with loose blankets in cribs, such as suffocation and entanglement. These sleep sacks feature secure closures, such as zippers or snaps, to keep babies snug and comfortable throughout the night without the need for additional bedding.

Regulatory Compliance:
Manufacturers adhere to strict safety standards and regulations, such as those set by ASTM International and the Consumer Product Safety Commission (CPSC), to ensure that baby sleeping bags meet quality and safety requirements. Compliance with safety standards is a key driver of consumer trust and confidence in the product.

Convenience and Ease of Use:
Baby sleeping bags offer convenience for parents and caregivers by simplifying the bedtime routine. With no loose blankets to tuck in or adjust, sleep sacks make it easy to swaddle or dress babies for sleep, promoting a consistent and comforting sleep environment.

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Infant Sleep Safety:
Baby sleeping bags are recommended by pediatricians and sleep experts as a safe alternative to traditional blankets for newborns and infants. These sleep sacks help reduce the risk of Sudden Infant Death Syndrome (SIDS) by eliminating loose bedding and ensuring proper airflow around the baby’s face and body.

Travel and On-the-Go Sleep Solutions:
Baby sleeping bags are ideal for travel and on-the-go sleep situations, such as family vacations, overnight visits, and daycare naps. Portable and lightweight, sleep sacks provide a familiar sleep environment for babies, helping them feel secure and comfortable away from home.

Temperature Regulation:
Baby sleeping bags come in various designs and materials, including lightweight cotton for warm weather and fleece or quilted fabrics for cooler temperatures. These sleep sacks help regulate body temperature and keep babies comfortably warm throughout the night, promoting restful sleep.

Polaris Market Research has segmented the Baby Sleeping Bag market report based on type, age group, thermal insulance, sales channel, and region:

Baby Sleeping Bag, Type Outlook (Revenue – USD Million, 2019 – 2032)

  • Cotton and Flannel
  • Polyester
  • Others

Baby Sleeping Bag, Age Group Outlook (Revenue – USD Million, 2019 – 2032)

  • 0-6 months
  • 6-18 months
  • 18-36 months

Baby Sleeping Bag, Sales Channel Outlook (Revenue – USD Million, 2019 – 2032)

  • Hypermarkets
  • Supermarkets
  • Medical Stores
  • Specialty Retail Stores
  • Online Retailers

Baby Sleeping Bag, Thermal Insulance Outlook (Revenue – USD Million, 2019 – 2032)

  • 0.5 TOG (24 degrees Celsius or more)
  • 1 TOG (21-23 degrees Celsius)
  • 5 TOG (18-20 degrees Celsius)
  • More than 2.5 TOG (16-17 degree Celsius)

Baby Sleeping Bag, Regional Outlook (Revenue – USD Million, 2019-2032)

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa
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