Lactation Support Supplements Market Projected to Witness a 6.4% CAGR During the Forecast Period 2023-2032

The Lactation Support Supplements Market pertains to the segment of the healthcare and wellness industry that focuses on products designed to support lactating mothers in their breastfeeding journey. These supplements typically contain ingredients known to promote lactation, enhance milk production, and provide nutritional support for both the mother and the nursing infant.

The global lactation support supplements market size is expected to reach USD 1042.09 million by 2032, according to a new study by Polaris Market Research. The report “Lactation Support Supplements Market Share, Size, Trends, Industry Analysis Report, By Ingredient Type (Fenugreek, Moringa, Milk Thistle, Fennel, Oatmeal); By Formulation; By Sales Channel; By Region, and Segment Forecasts, 2023 – 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

Insufficient breastfeeding is one of the major factors contributing to the higher infant mortality rates globally, particularly in developing countries. Breastfeeding provides essential nutrients and antibodies that help protect infants against infections and illnesses, which can be especially critical in the early days of life. As the data published by the UNICEF, in 2021, the neo-natal mortality was around 18 deaths/1,000 lives, across the globe.

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It is also important to recognize that breast milk is the optimal source of nutrition for infants, and that breastfeeding provides many benefits beyond nutrition, including bonding between mother and baby and protection against infections and illnesses. Breastfeeding should be encouraged and supported whenever possible, and efforts should be made to address the underlying factors that can interfere with successful breastfeeding, such as lack of support, stigma, and barriers to accessing healthcare services. As per the article published in the Lancet, in February 2023, nearly, 50 per cent of the moms, who reported milk in-sufficiency before, have adopted the commercial milk powder in their early months.

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COVID-19 pandemic has had a negative impact on many aspects of healthcare, including the breastfeeding industry. The pandemic has led to significant mental and physical challenges for individuals and families, including increased stress and anxiety, which can affect breastfeeding rates. In addition, disruptions in the supply chain and restrictions on movement and transportation have made it difficult for some mothers to access breastfeeding products and services. This has led to a decrease in demand for these products in some regions, particularly in the early phase of the pandemic.

Efforts are being made to support breastfeeding during the pandemic, including through virtual consultations and support groups, home visits by healthcare professionals, and outreach campaigns to educate mothers and families about the importance of breastfeeding.

Lactation Support Supplements Market Report Highlights

  • Fenugreek segment accounted for the largest share, owing to easy availability and being primarily used as a secondary ingredient
  • Tablets segment accounted for the larger market share, owing to the advantages of easy administration
  • Online channels projected to experience larger revenue share, due to emergence of e-pharmacies and favorable government policies
  • Asia Pacific is projected to register a higher growth rate in the study period, owing to use to low-cost traditional components, rising disposable income of women, product awareness, and easy affordability
  • The global players include Mother Love, Pink Stork, Mama’s Select, ACTIF, Anya, New Chapter, Mommy’s Bliss, Nestle, Mommy Knows Best, and Rumina Naturals.

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Polaris Market Research has segmented the lactation support supplements market report based on ingredient type, formulation, sales channel, and region:

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Lactation Support Supplements, Ingredient Type Outlook (Revenue – USD Million, 2019 – 2032)

  • Fenugreek
  • Moringa
  • Milk thistle
  • Fennel
  • Oatmeal
  • Others

Lactation Support Supplements, Formulation Outlook (Revenue – USD Million, 2019 – 2032)

  • Capsules/Tablets
  • Powder
  • Liquid
  • Others

Lactation Support Supplements, Sales Channel Outlook (Revenue – USD Million, 2019 – 2032)

  • Online Sales Channel
  • Direct Sales Channel
  • Pharmacies/Drug Stores
  • Other Offline Channels

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